CASE STUDY
Mansion on Waverly Hill
100% ORGANIC
190,000+ FOLLOWERS COMBINED
Client Background
The Mansion on Waverly Hill came to us with no social presence. We launched their accounts from scratch, growing an engaged following ahead of the opening of their historic estate turned boutique bed & breakfast.
“Muse of Media has been instrumental in our rocket-shot growth to over 140,000 followers on @mansiononwaverlyhill. They’ve struck viral gold repeatedly while maintaining the consistency needed to drive sustained engagement and growth.”
- Ariel Horn, Owner
Muse of Media's Approach
We tapped into an existing niche of historic restoration stories and used our Viral Stack™ to turn the Mansion’s journey into engaging, shareable content. This approach built excitement ahead of opening and established a loyal audience from day one.
FIRST 90 DAYS
From Scratch
We grew @mansiononwaverlyhill’s social media following from 0 to 110K combined TT and IG in just 90 days, generating nearly 5 million views. The very first video went viral overnight, surpassing KPIs and kickstarting momentum. Their top-performing video has since reached nearly 2 million views, bringing in 37K followers alone. During this growth period, content was averaging 1.4 million views per week, and within the first month we secured a talent agency partnership to unlock brand deals, laying the groundwork for a buzzing grand opening and $15k in like-in-kind deals through our organic social media.
